JMI Digibazar 2023

  • 8 months ago
  • event
15 October 2023 - 06:07 18 October 2023

ABOUT JMI Digibazar:

An extraordinary digital shift is underway. The music industry, especially nonprofits, is notoriously behind on technology. After the COVID-19 outbreak, many music organisations moved their practises online, but few have adjusted or built new business models. Instead, they are returning to “back to normal” instead of creating a balance between virtual and physical. If Europe's cultural institutions aren't ready for an infinitely more digital future, companies with different goals will take over their function for their people.

JM International, the world's largest youth-music movement, has always sought to meet young people where they are and speak in their own language. Over the past decade, new social networks, technology, and generations have brought new perspectives and ideas that differ from their predecessors, making this a harder issue. We see comparable trends in JMI membership and partners in over 80 countries, which is concerning in the digital age. Face challenges to enable new methods of working to recover from the epidemic and build resilience.

JMI DigiBazar aims to encourage the music sector to adopt digital working models that support their physical operations by developing digital and physical spaces. JMI's Mubazar platform, which allows music organisers to run calls online and musicians and music practitioners to find relevant opportunities based on their interests and needs, underpins the project. With more assistance, we can offer this novel technology to the European music sector, saving musicians and music practitioners time, establishing new revenue sources, and enabling digital engagement with European performance organisers.


JMI Digibazar Summit will take place in Gent, Belgium, from October 15th to October 18th. The summit will be a pivotal moment to unite representatives of European music NGOs and experts in the field of digital transformation, to discuss the future and how to prepare for it.

The goals of JMI’s DigiBazar are to:

  • Enhance understanding of the European music sector's digital readiness and strategies to mitigate the pandemic's impact.
  • Equip European music institutions and stakeholders with insights into the global music-tech industry's landscape and key players.
  • Foster collaboration among key strategic players within the European music sector, facilitating future-focused strategies and working groups.
  • Expand the capabilities of JMI's Mubazar platform, enabling organizers to manage digital activities more effectively and gain a deeper understanding of their reach and impact. Be part of this transformative journey towards a digitally resilient European music sector!


Monday, October 16th

  • 10:00 - 10:30: Welcome + Introductions
  • 10:30 - 11:00: Presenting the Results of the DigiBazar Research
  • 11:15 - 12:00: Presentation 1: Jeff Bacon: Digital Trends in Music
  • 12:00 - 12:30: Roundtable Discussion 1
  • 12:45 - 13:30: Presentation 2: Jovanka von Willsdorf : Muse or Monster? AI in Music Creation
  • 14:30 - 15:00: Roundtable Discussion 2
  • 15:00 - 15:45: Presentation 3: Remko de Jong : The Future of the Creator Economy
  • 15:45 - 16:15: Roundtable Discussion 3
  • 16:30 - 17:30: Reflection Session

Tuesday, October 17th

  • 10:00 - 10:15: Welcome + Recap
  • 10:15 - 11:00 Presentation 4: Åsa Carild : Don’t Miss the Band Wagon
  • 11:15 - 11:45 Roundtable Discussion 4
  • 11:45 - 12:15 Presentation 5: Matt Clark : An Army of One + Mubazar
  • 12:30 - 13:00 Summary + Background for Scenario Planning
  • 14:00 - 15:00 Scenario Planning I
  • 15:15 - 16:15 Scenario Planning II
  • 16:15 - 16:30 Reflection Session


  • Åsa Carild: Åsa started her career as a singer before becoming a manager for Nokia’s early music venture. She ran her own record label and spent nearly four years as COO for game tech company MuchDifferent. A rights specialist, she’s set up and worked with several online licensing hubs, including ICE: the international collab between GEMA, STIM & PRS.
  • Jeff Bacon: A music-tech expert, Jeff’s career in music began as a hip-hop artist in the UK. Over the years he has learned to combine his business development skills and passion for the mechanics of the music industry and innovative technology to help business-people to better understand music and music-people to do better business.
  • Jovanka von Willsdorf: Jovanka is an artist coach, creative consultant, and musician, who is an expert in the fields of artificial intelligence in music creation and artist development. Before signing with BMG as a songwriter and sub-publisher, Jovanka toured Europe with her band QUARKS and released five albums on Sony Music and Monika Enterprise. She is also the initiator of the DIANA AI Song Contest & the Female* Producer Prize.
  • Matt Clark: Growing up in Durban, South Africa, Matt began his musical journey by starting several grass-roots music initiatives to empower youth. He moved to Belgium in 2007, where he joined the JM International head office team, and is now JMI’s Programs & Marketing Director. Matt leads JMI’s various communications efforts including Mubazar, a digital platform to manage, promote and analyze opportunities for musicians globally.
  • Remko de Jong: Remko is the founder of MoonJelly, a global marketing agency for the music industry based in the Netherlands with a focus on electronic and dance music and the marketing director of Qisum, a Dutch streaming platform. Remko is involved in several startups and Dutch media platforms, working to create creative content for a uniquely digital era.


During our Digibazar event, the following European cultural networks will be accompanying us:

  • International Music Council (IMC)
  • European Music Council (EMC)
  • Culture Action Europe (CAE)
  • Music Cities Network
  • European Choral Association (ECA)
  • European Festivals Association (EFA)
  • Live Performance Europe (PEARLE)
  • European Early Music Network (REMA)
  • Association Européenne des Conservatoires, Académies de Musique et Musikhochschulen (AEC)


For questions or further information, please contact